In response to the question “Do you think KSU is doing a good job this year?”, 43% of all students answered yes. Only 5% of those polled said that they disagreed with the direction the executive council was taking. The vast majority, 52%, said they were unsure.
The numbers change drastically when the answer to who a participant was likely to vote if the election were hypothetically to be tomorrow was factored in. The council’s approval rating for instance jumps up to 66% among SDM voters, and drops below 30% for Pulse voters.
Interestingly students who would mix their vote approve of the council’s work slightly more than average, while the largest share of unsure respondents was among those who wouldn’t vote.
Those least likely to vote according to the Likert scale rating, a score coded as 1, also were the most unsure of KSU’s performance. Approval was surprisingly high however among those that said they were only slightly likely to vote (bins 2 and 3). The largest share of disapproval, by this breakdown, was among those who were “very likely” (7) to vote – these are the angry student voters who disapprove of what KSU is doing and are eager to register their disapproval on the ballot.
An interesting facet of the mall-intercept method deployed for this study is that it gives an interviewer both quantitative data (the survey) and qualitative data, from the comments and reactions of those polled.
One of the qualitative observations that came through was that most participants ticked “unsure” because they couldn’t recall any immediate KSU measures; when examples like the 5 minute reading time or the carpool parking were mentioned after the vote, participants were found to hold overwhelmingly favourable views of those measures. As to the qualitative reason gathered why some participants voted no, parking problems seemed to take the lead by a wide margin.
Contentment with KSU seems to increase with one’s year of study; after the third year we registered a 0% disapproval rating from students in their fourth year or later. Approval also peaked for students in their fourth year, with 57% indicating that they thought KSU was doing a good job.Lastly, a breakdown of approval rating by faculty would look something like this. A few interesting numbers: 67% of FEMA and 60% of the Faculty of Laws think KSU is doing a good job, 100% of ICT isn’t sure and 22% of EU studies students think KSU is doing a poor job.